You know the scenario. You're laying on the couch, enjoying a late night episode of "Law & Order: SVU". The gang is off to investigate a perp, when suddenly your TV is screaming at you about magic towels or magic laundry detergent.
Almost everyone has had this situation happen to them. You start to doze off to sleep in front of the television, when Billy Mays screams you right out of that sleep while trying to sell you glorified 'Color Safe Bleach'.